Senior Field Marketing Manager, UK & Ireland

Get roles like this by email

New Marketing roles in Waterloo Region, mailed the morning after they appear, and The Weekly each Monday.

Change or stop it from any email.

About Index Exchange:

Index Exchange is a globally trusted independent supply-side platform, powering intelligent decisioning that maximizes value for media owners. As a neutral, conflict-free exchange, we help media owners connect more effectively with the world’s leading brands, enabling marketers to achieve stronger performance while advancing efficiency, transparency, and quality across the programmatic ecosystem.

With more than 20 years of industry leadership, we continue to accelerate the ad technology evolution by applying intelligence closer to the impression and reducing waste across the supply chain. Through radically transparent practices and exceptional standards, we deliver long-term value for media owners, marketers, and partners worldwide.

What’s it like to work at Index?

Index is an exciting and fast-paced place to work. You'll be able to feed your ambition, lean into trust and transparency, and feel genuine support from your colleagues. We’re built on our core values and live them each day. They're‌ not just buzzwords.

We pride ourselves on our independence and openness, not only in our technology, but in our teams, too. Our diverse and inclusive culture celebrates how we can leverage our unique differences to help drive Index forward.

We have more than 550 Indexers around the globe dedicated to building a safe and transparent marketplace that provides a trusted experience for consumers, and we’re looking for talented professionals to help take us to the next level.

Are you ready to join the programmatic evolution?

Index Exchange is looking for a Senior Field Marketing Manager for Europe to plan and execute a regional strategy that will make an impact on our rapidly growing regional business. The role will have a primary focus on programmes that will drive brand recognition, positive brand perception and local customer acquisition and retention.

This position reports directly to the Head of International Marketing, based in London (UK), but will work globally with members of the Sales, Services, and wider Marketing organisation to ensure the main outcomes for the business are achieved.

What we’re looking for:

The Senior Field Marketing Manager spans multiple marketing disciplines in one role, establishing a country-level strategy to delivering customer events, sponsorships, and digital marketing, to working with press and industry partners as well as content and programme specialists. Success in this role requires the ability to understand local nuances and market maturity, and adapting our global messages that will effectively land. The successful candidate will also need to be able to outline success metrics, have exceptional project management skills and be comfortable establishing scalable processes to achieve repeated success in the region.

As the marketer-in-region, the successful candidate will serve as a regional expert--and will need to be comfortable setting up a high-level strategy and executive meetings to bringing this vision to life through strong ownership across the UK market.

We’re looking for someone who is:

• Very organised, detail-oriented, deadline-disciplined and can work autonomously

• Able to create innovative marketing and communications programmes that drive impact

• Experienced in building and executing go-to-market plans and integrated marketing programs by country or region

• Hands-on, collaborative, a multi-tasker, strategic thinker, self-motivated and analytical

• A superior communicator, both written and verbal with excellent presentation skills

• Able to make the complex simple--in communication and in streamlining or improving processes

Here’s what you’ll be doing:

• Extend and localise our global marketing and communications strategy to the UK market, along with identifying local marketing opportunities to create a holistic strategy and a value proposition that will drive growth

• Work cross-functionally with the marketing & communications team, product marketing, and regional sales to deliver consistent storytelling of our solutions

• Manage the marketing budget for the region and provide updates on impact in the funnel including ROI

• Manage vendor relationships and ensure best outcomes for Index Exchange across a variety of settings

• Identify localisation opportunities and amplify global content campaigns to fit market needs and expectations

• Identify and secure speaking opportunities at industry events within the region, to either increase, maintain or solidify awareness for Index Exchange

• Maintain, amplify, and discover new ways to leverage industry memberships

• Identify local stakeholder needs, and relay information to the relevant teams

• Ensure regular communication and marketing business reviews to measure the effectiveness of local marketing programmes

• Oversee regional speaking and thought leadership strategy, supporting the team in securing high-impact speaking opportunities and industry visibility

• Develop and oversee regional industry partnership and membership strategies to maximise brand visibility, engagement, and business impact

• Identify local stakeholder needs, and relay information to the relevant teams

• Lead regional marketing planning and business reviews, using performance insights to optimise programmes, investment decisions, and team priorities

• Drive the development of customer advocacy programmes and case studies that support regional growth objectives and key marketing initiatives

• Collect product and competitive knowledge, communicating all critical points to regional & central teams

• Own the regional content and audience engagement strategy, ensuring alignment across European markets and effective execution through the field marketing team

Here's what you need:

• 7-8 years of experience in a marketing po…