Field Marketing Manager

Toronto, Canada

Remote

Full-time

$120k to $150k/yr CAD

Posted Sep 30, 2026

This posting reflects a current, actively recruited opening at Float. All applications are being reviewed on a rolling basis.

About Float

Float is on a mission to simplify finance for Canadian businesses, empowering them to eliminate complexity and unlock new opportunities. Through our innovative platform, Float enables businesses to streamline financial operations and optimize cash flow, so they can focus on what matters most: growth.

As one of Canada’s fastest growing companies and top-rated startups in 2025, 2024 and 2023, Float is customer-obsessed, passionate and entrepreneurial, with a team that includes leaders from Uber, Stripe, Shopify, Top Hat, Ada, Doordash, Snowflake, and Wealthsimple.

At Float, everyone is an owner, bringing their unique perspective to our team and product. Your voice is important, and we take having a culture based on feedback seriously. We openly share our thoughts and differing opinions so we can continue to improve. We do our best to keep our decision-making decentralized so that all team members feel ownership in our success.

Our Product

Float is Canada’s intelligent financial operating system, combining modern financial services and software to help businesses spend, save, and grow. Trusted by more than 10,000 Canadian companies, Float provides high-limit corporate cards, automated expense management, next-day bill payments, high-yield accounts, and industry-leading support, all built in Canada, for Canada. Float recently announced our $85 million Series C, and is backed by world-class investors, including Inovia Capital, Growth Equity at Goldman Sachs Alternatives, OMERS Ventures, and Silicon Valley Bank.

Our team is a collection of ambitious, collaborative and mission-driven people from all walks of life but with one goal: helping Canadian companies not just survive but thrive. And we’re looking for bold innovators to help shape the future of business finance in Canada.

AI Use in Our Hiring Process

We use technology, including artificial intelligence (AI), to support parts of our hiring process. This may include AI-assisted scheduling and candidate communications, and AI-generated interview notes, guides or summaries to help our team focus on the conversation. All hiring decisions are made by our hiring team.

About the Role

We're hiring a Field Marketing Manager to build a field function at Float that is measured on pipeline and revenue, not events delivered. You'll own account-based programmes for our top target accounts, working alongside our BDR and AE teams to create qualified pipeline, accelerate open deals and open doors into new accounts. You'll also own customer engagement, including our flagship customer conference, Float Forward, held twice a year. Reporting to the Head of Growth Marketing and supported by event contractors, you'll set the strategy and be accountable for the results: sourced and influenced pipeline, deal velocity and Float's reputation in the Canadian finance community.

What You'll Be Responsible For

• Own field and ABM programmes end to end: set qualification criteria and sales handoffs before launch, then track every programme through to qualified pipeline and closed-won, not attendance or leads generated.

• Build durable, repeatable programs across customer marketing and acquisition, each with a clear goal, cadence, and owner, rather than one-off event execution

• Establish an always-on customer engagement cadence: regular customer webinars, thought leadership moments, and customer spotlights that build pipeline and retention in parallel

• Be a genuine face for Float in the Canadian finance community: identify and deploy creative strategies that earn real introductions to new prospects and build lasting rapport, not just brand impressions

• Own Float Forward, our flagship bi-annual customer conference, end to end: strategy, budget, logistics, and post-event pipeline follow-through

• Maintain a live, rolling roadmap visible to sales, CSMs, and leadership, and run a tight cadence of 1:1s and stakeholder syncs with clear agendas and notes

• Weigh every programme against the broader marketing opex envelope and factor CAC into how programmes are sized and prioritised

• Proactively manage vendors and contractors with real oversight, and communicate schedule or activation changes early enough to protect high-value ICP moments

What You'll Bring

• 5+ years in field marketing, ABM, or a related revenue-facing marketing role at a high-growth B2B company

• A demonstrated track record of converting event or ABM-generated pipeline into closed-won revenue, with the metrics to prove it

• Experience building repeatable, durable programmes with a clear cadence and owner, not just executing a single strong event

• Genuine comfort owning a budget and connecting it to CAC

• Strong operational discipline: you keep roadmaps current, run tight stakeholder meetings, and don't let planning docs go stale

• A natural relationship-builder who can earn warm introductions and build real standing in a professional community, not just attend events

• Practical, day-to-day use of AI tools to move faster on research, content, and campaign execution

About You

Here's what sets you up for success at Float:

• You Put Customers First, Always. You care deeply about delivering meaningful value. Whether you're building internal systems or customer-facing features, you're always thinking about how to make life better …